Luxury jewelry brand David Yurman has enlisted two new ambassadors, Lila Moss and Chandler Kinney. The American luxury jewelry brand has tapped the stars as a strategy to expand its audience, and to appeal to the younger audience. The model and daughter of supermodel Kate Moss, and the American actor and singer join the esteemed list of brand faces, including Scarlett Johansson, and the fresh faces are set to give a new and modern appeal to David Yurman’s timeless and contemporary pieces.
David Yurman’s marketing strategy and commitment to young talent has carefully picked ambassadors who are known for their distinctive style, creativity, and artistic expression, and their style also aligns with the brand’s vision.
Seen in the promotional images, Lila Moss poses wearing layered bangles and rings, and looks beautiful. The blonde has previously appeared in campaigns for labels like YSL Beauty, Versace, Miu Miu, and Marc Jacobs. “I believe that no look is complete without jewelry. I’ve always admired David Yurman’s timeless pieces and am honored to partner with such an iconic brand,” she shares.
Actress Chandler Kinney, for her shots, makes her mark, and flaunts hoop earrings, an oversized chain necklace, and glittering rings. Known for her role in Disney’s Z-O-M-B-I-E-S movies and K.C. Undercover, the star talks about working with the jeweler: “Art and design have always gone hand in hand with my own artistic pursuits: acting, singing, and dancing. Partnering with David Yurman, a company with unparalleled commitment to craftsmanship, is inspiring.”